26. Todd Barriage on the Power of Covers and Embracing Humor

Music Business Mindset
Music Business Mindset
26. Todd Barriage on the Power of Covers and Embracing Humor
26. Todd Barriage on the Power of Covers and Embracing Humor |
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Todd Barriage is a producer and artist from Ontario, Canada. He first gained a following on YouTube after posting covers before transitioning to original songs – with fun stunts and merch for promotion (for instance branded condoms).

More recently he covered AFI's entire Sing The Sorrow album, which helped him gain notoriety in the AFI-fandom world.

Listen as he shares his story and how embracing covers has helped him build a following and become better connected in the industry.

What You'll Learn

  • Why you should always be yourself
  • Why humor is something that can work with music (don't just be a serious artist)
  • Ideas for how to approach content creation and Youtube
  • How to find your community and use that to grow your following

About Music Business Mindset

Music Business Mindset is the official podcast of Evergreen Records – a production company dedicated to helping independent artists grow. We take a bit of a different approach to helping you find success, focusing less on the gear and trends, and more on YOU and your band as a business.

The podcast brings you interviews from awesome artists and industry leaders – all with the goal of helping you find true and lasting success, financial stability, and personal wellbeing on your journey in the music industry.

Resources:

Evergreen Records | Production and Mixing

Guide: The Best Way to Promote Your Music

Guide: How to Build A Pro Web Presence to Grow Your Band

David's Hierarchy of Leads – The 4 Levels of Fandom

Music Marketing Psychology Case Study

SongwriterSounds: Ultra-Usable Synth Presets for Logic Pro X

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