I know you’ve worked hard on your music. You’ve spent the last chunk of your life working tirelessly to make sure the songs, production, mix, etc is perfect. But unfortunately, so many artists drop the ball on the promotion and…
We’ve all seen Spotify Canvases. It’s the looping 8 second video that gets shown instead of your album cover in the player view. They obviously look cool, but just ran across some interesting data about adding them to your songs.…
One of our clients, Anthem Worship, just released a new music video for their song, Here to Stay. Being that they are a part of the church, they had been posting all music videos and music-related content on their church’s…
Cory Wong is a guitar player’s guitar player. He has such a unique style that he just owns. Because of that he has a huge following of musicians – pro and hobbyists alike. He’s also a hilarious guy. He’s just…
Are you an artist that hates social media as much as I do? Told you’re shooting yourself in the foot by not posting everyday? Pulling your hair out because you have no idea what to post? That’s ok. You don’t…
Just go out and play acoustically. If your songs are strong, they will still work. There are 3 benefits to doing this 1) It’s an amazing practice. You need to be more comfortable on stage doing your music than in…
A little mental hack that will help with long-term success: focus less on trying to get out and “network” and more on trying to actually start relationships. Networking: Transactional. One and done. How can I meet people who can get…
I logged onto Reddit today and saw a discussion on how people would promote an amazing song they made for under $200. I saw a number of people saying they would pay for TikTok stars or other microinfluencers to tag…
I came across this post on r/WeAreTheMusicMakers I love writing out demos/songs, but anytime I show someone my music and ask to collaborate I often get told “there could be more there instrument wise/production wise.” I’m not sure what people…
I’m going to drastically simplify because marketing is a LOT more than these two things, but when it comes to the PROMOTION area of Marketing, we can think of most activities as falling into two camps: brand building or user…