26. Todd Barriage on the Power of Covers and Embracing Humor

Todd Barriage is a producer and artist from Ontario, Canada. He first gained a following on YouTube after posting covers before transitioning to original songs – with fun stunts and merch for promotion (for instance branded condoms).

More recently he covered AFI's entire Sing The Sorrow album, which helped him gain notoriety in the AFI-fandom world.

Listen as he shares his story and how embracing covers has helped him build a following and become better connected in the industry.

What You'll Learn

  • Why you should always be yourself
  • Why humor is something that can work with music (don't just be a serious artist)
  • Ideas for how to approach content creation and Youtube
  • How to find your community and use that to grow your following

About Music Business Mindset

Music Business Mindset is the official podcast of Evergreen Records – a production company dedicated to helping independent artists grow. We take a bit of a different approach to helping you find success, focusing less on the gear and trends, and more on YOU and your band as a business.

The podcast brings you interviews from awesome artists and industry leaders – all with the goal of helping you find true and lasting success, financial stability, and personal wellbeing on your journey in the music industry.


Evergreen Records | Production and Mixing

Guide: The Best Way to Promote Your Music

Guide: How to Build A Pro Web Presence to Grow Your Band

David's Hierarchy of Leads – The 4 Levels of Fandom

Music Marketing Psychology Case Study

SongwriterSounds: Ultra-Usable Synth Presets for Logic Pro X

Leave a Reply

Your email address will not be published. Required fields are marked *